If your day doesn’t officially start until your first cup of coffee, you’re in good company—millions of Canadians feel the same. But here’s something you may not know: most coffee lovers across the country are saving money while fueling their caffeine fix. How? Coupons and cashback offers.
A recent study by webSaver found that nearly 69% of Canadian coffee drinkers consider coupons and cashback “extremely” or “very” important when buying coffee. That’s right—deals matter, and for good reason.
Deals Make a Real Difference
Ever grabbed an extra bag of coffee just because it was on sale? You’re not alone. 86% of shoppers admit they’ve bought more coffee than planned thanks to a good offer. It’s not about hoarding beans—it’s about smart buying. (add ref to blog)
And when it comes to trying something new? Discounts can open the door. About 79% said they’d try a premium or more expensive coffee brand if a coupon or cashback deal was available. Translation: You don’t have to sacrifice quality to stay on budget.
Brand Loyalty, Brewed by Savings
It turns out, we remember the brands that give back. Over half of Canadian coffee buyers say they’re very likely to stick with companies that consistently offer deals. So when a brand helps you save, it earns a place in your pantry—and in your heart.
What We’re Brewing
The top choice? Ground coffee, preferred by 27% of Canadians. Single-serve pods and instant coffee follow close behind. But no matter how you brew it, the key decision factor is clear: cost per cup.
The Takeaway
Your morning coffee doesn’t have to drain your wallet. With the right deal, you can save money, try better brands, and even stock up smarter. So next time you reach for your favorite roast, check for coupons or cashback options first. Your taste buds—and your budget—will thank you.
Ready to sip smarter? Start watching for offers. Because every great day starts with a great cup—and a better deal.
Join webSaver.ca today and save with Canada’s Best Online coupons and Cashback Offers
webSaver.ca is Canada’s largest and most trusted online coupons website because we help people save money. Join webSaver.ca today.
And if you haven’t already make sure to Join webSaver.ca today and get coupons to save you and your family money on your groceries. Many webSavers save upwards of $600.00 per year or more with webSaver.ca coupons, deals, discounts and special offers.
