A new national campaign, launched by Maple Leaf, is encouraging Canadians to choose homegrown fruits and vegetables by simply looking for the leaf. The “Look for the Leaf” initiative unites farmers, retailers, and industry organizations to help shoppers easily identify Canadian-grown produce in stores.
When you spot the maple leaf on packaging—like the “Canada Organic” or “Product of Canada” label—it’s a clear sign that you’re supporting local growers and contributing to the Canadian economy. This simple visual cue helps you make informed choices while reinforcing the value of fresh, local food.
Especially in today’s climate, supporting Canadian agriculture has never been more important. By choosing produce grown right here at home, we’re investing in the people and communities that feed us.Want to learn more about how to spot Canadian-grown fruits and vegetables?
👉 Visit lookfortheleaf.ca